Agentic brand

Your brand, packaged for the AI era

Archetype builds your brand as files any AI can read, so everything your team makes feels unmistakably yours.

Order Agentic Brand What's an Agentic Brand?

Warning

Success

Error

The problem

AI is filling your brand with slop

Your team uses AI every day. Every generation drifts a little further from your brand. Multiply that across a team, and your brand quietly dissolves.

The shift

We design brands built for AI

Archetype builds your brand as something any model can use. Assets, tokens, voice, rules, and examples, documented in files any AI can build from.

What you get

One ZIP, ready for any AI

Assets, HTML documentation, and structured files covering every element of the brand. Color, type, voice, components, and the reasoning behind each decision.

The Agentic BrandZIP

Verbal

Voice.md

Audience.md

Differentiation.md

Messaging.md

Positioning.md

Components

Buttons.html

Inputs.html

Badges.html

Cards.html

Toggle.html

22 components

Artifacts

web.html

product.html

Typography.html

Icons.html

Motion.html

17 artifacts

Foundations

Colors.css

Type.css

Shape.css

Views.html

Grid.html

Assets

Logo.svg

font-family.woff

team-photo.png

Social-banner.png

social-avatar.png

6 assets

Verbal

Voice.md

Audience.md

Differentiation.md

Messaging.md

Positioning.md

Components

Buttons.html

Inputs.html

Badges.html

Cards.html

Toggle.html

22 components

Artifacts

web.html

product.html

Typography.html

Icons.html

Motion.html

17 artifacts

Foundations

Colors.css

Type.css

Shape.css

Views.html

Grid.html

Assets

Logo.svg

font-family.woff

team-photo.png

Social-banner.png

social-avatar.png

6 assets

agentic-brand.zip

Drop it into Claude, OpenAI, Lovable or any other AI, and it generates with your exact components, rules, and voice.

Empower your team

Let everyone build, true to your brand

Your brand, in files an AI can read. So the whole team can generate real work, faster, and none of it becomes generic or off-brand.

Product managers

Marketing

Developers

Designers

PrototypesProduct designWebsite pagesPitch deckSocial postsAdsPresentationsUI Components

Pricing

Fixed price. Shipped fast.

Your brand, in files an AI can read. So the whole team can generate real work, faster, and none of it becomes generic or off-brand.

Agentic Brand

2 week sprint

Your brand rebuilt as files AI can actually use. UI components, tokens, and assets structured so the whole team ships on-brand, delivered as a ZIP.

Voice.md

Typography.html

Buttons.html

Grid.html

Motion.html

Voice.md

Typography.html

Buttons.html

Grid.html

Motion.html

Logo.svg

Shape.css

Inputs.html

web.html

Logo.svg

Shape.css

Inputs.html

web.html

font-family.woff

Messaging.md

Cards.html

team-photo.png

font-family.woff

Messaging.md

Cards.html

team-photo.png

€7,000

Book intro call

Product Sprint

1 week sprint

A focused design pass on the product surfaces that matter most, shipped as a working prototype on a live URL. Real code, ready to hand to your engineer.

€4,000

Book intro call

From a studio that has shipped 40+ tech brands

Archetype is a New Arc lab. We have spent years on brand and product design for software companies, from zero-to-one startups to category leaders in the Nordics. Taste does not come out of a prompt. It comes from people who have done the work. We build the brand layer that keeps your AI output recognizably yours.

Lucas Holm

Founder

What's next

We're building the platform

Same idea, no ZIP. Your brand lives in Archetype. You edit it there. Every AI tool your team uses reads it directly from the MCP. We are building it now and testing with a small group.

FAQs

Everything you need to know about how an Agentic Brand works, what's in the ZIP, and how your team puts it to use.

On-brand by default, not by luck

Your brand, rebuilt as files any AI can read. Fixed price, shipped in two weeks, so everything your team generates stays unmistakably yours.

Order Agentic Brand Order Product Sprint

Fixed-price agentic design for founders building with AI. A service by New Arc.

New Arc ApS

lucas@newarc.io newarc.io